Mobile game ‘mortality rate’ hits 83% within three years

A new whitepaper titled "Good Games Don't Die" reveals that 83 percent of launched mobile games fail within three years.

The study, conducted by revenue growth engine SuperScale, polled 500 developers across the US and UK to uncover issues plaguing the $96.2 billion mobile gaming industry.

The report unveils a catch-22 where 78 percent of developers prefer building new games despite a critical 43 percent failure rate during development alone.

This trend...

22 November 2023 | Android

App Annie: Mobile app demand surging, gaming revenue set to surpass $120B

Research from App Annie reveals the extent of a surge in demand for mobile apps, driven predominately by gaming.

Mobile game revenue is expected to increase 20 percent this year to surpass $120 billion.

A year into a pandemic, it’s of little surprise to hear that consumption of any form of entertainment has increased—but such a year-on-year increase continues to be staggering given the existing size of the industry.

For comparison, global mobile game...

13 January 2021 | App Stores